With a focus on humanizing workplaces, I have provided support to this client through cohesive visual storytelling for each custom-designed event - from leadership workshops to small cohort training. Additional branding needs include the editorial design of printed materials, slide deck presentations, event posters, website updates, brochures and workshop handouts.
Rails to Trails
A nonprofit organization with a mission of converting historic railways to public trail systems. My involvement includes a complete website rebuild using UX processes. Also includes, collaborating with board members and cartographers resulting in trail maps brochures and outdoor wayfinding displays, and various editorial designs for annual events.
Create style guide templates for brand rebuild with community-driven visual storytelling. Design print and digital advertising that promotes client messages with proven sales results. Collaborate with writers, journalists, and advertising managers to ensure the smooth and timely creation of published materials.
Mary Meyer Life Fitness
Design digital and print promotions for an annual triathlon event. Projects include creating and testing website prototypes and optimizing server-side analytics to ensure performance and recognizability. Create print mailers, brochures and event signs.
Implement an existing trade show brand for an aviation manufacturing company. Projects include the design of exhibit backdrops, posters and banners, interactive instructional kiosks, tabletop booklets, and direct mailers leading up to the event.
Managed multiple stages of the design process, from initial mock-ups to final press checks, while keeping within budget criteria.
Designed and produced corporate newspaper advertising in a fast-paced retail environment.
Collaborated with copywriters and photographers to create page layouts for the home and garden division.
High Fidelity Designs
UX Design Boot Camp Certificate
Web Development Certificate
Adobe Software Systems
Bachelor of Fine Arts
Washington State University, Pullman, WA